SOCIAL ENTREPRENEURSHIP 101
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iYOU\ii
EVERYTHING IMPORTANT YOU'LL EVER NEED TO KNOW ABOUT SOCIAL ENTREPRENEURSHIP
definition.
. a social entrepreneur recognizes a social problem and uses entrepreneurial
principles to organize, create and manage a venture that drives social change.
VS. &tt'tCptC.Uvua.L
serving markets with new products/
services for financial gain
idea for product/service, startup,
prototype, venture (investment), growth,
exit plan, return on investment
The
drive social change brought about by social
challenges
using business solutions to solve them
aim is to further social and environmental goals
a big win = sustainability and social impact
enferprise
an enterprise that provides
business solutions to
social problems... "good at
doing good!" Has a clear
social purpose. Reinvests
Profits back into the
business / community.
A COMPANY THAT EMPHASIZES CORPORATE SOCIAL
RESPONSIBILITY IG NOT A SOCIAL ENTERPRISE. MUCH LIKE
AN ENTREPRENEUR WHO DONATES MONEY TO HIG
FAVOURITE CHARITY IG NOT A SOCIAL ENTREPRENEUR
Starbucks
+ Fair Trade Coffee
RESPONSIBILITY
OOF F e
Soc;a/ Venture NOT a charæy... a Jug;neS5 Soc;a/
FAMOUS EXAMPLES OF SOCIAL ENTREPRENEURSHIP
THE GRAMEEN BANK - MUHAMMAD
Eradicate extreme poverty by providing the poorest of the poor with no collateral "micro-loans"
to use towards reinvestment in their future.
KIVA.ORG - MATT AND PREMAL SHAH
Allows regular people to provide loans to small businesses owners around the word via the
Internet. Kiva "investors" can keep up to date on their investments by tracking the business's
growth online. Once a loan is paid back it becomes "Kiva Credit" and can be used to fund a
new loan.
KICKSTART - MARTIN FISHER AND NICK MOON
Promotes sustainable growth and employment creation in developing countries by promoting
technologies that can be used by entrepreneurs to establish and run small scale enterprises.
WWW.ROCKYOURCAUSE.COM
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