Like the effect of advertising upon the customer, the methods of political propaganda tend to increase the feeling of insignificance of the individual voter. Votes: 3
Governing today means giving acceptable signs of credibility. It is like advertising and it is the same effect that is achieved - commitment to a scenario. Votes: 1
Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled. Votes: 1
Social enables word of mouth at an unprecedented scale. Its most powerful effect, through reviews and recommendations, is to put product quality and value for money as the key to success in commerce. Social brings a level of transparency that prevents marketers from advertising their way to success without underlying product quality. Votes: 1
Advertising is the art of convincing people to spend money they don't have for something they don't need. Votes: 9 Will Rogers
It's called the Infinity Effect. Votes: 3 Edward M. Wolfe