Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. Votes: 1
Releasing a record is only the tip of the iceberg when it comes to the promotion of the product, but you have to play the game if you are to have a chance of competing in the market place. Votes: 1
Our co-founder and company president, Jim Levy, came from a record industry background and understood the marketing and promotion of artists as well as products. So the video game business went from absolutely zero designer credit to something approaching rock star promotion. Votes: 1
Ninety percent of the success of any product or service is its promotion and marketing. Votes: 0
Advertising and promotion alone will not sustain a bad product or a product that is not right for the times. Votes: 0
Marxism is essentially a product of the bourgeois mind. Votes: 4 Joseph A. Schumpeter
Being ready isn't enough; you have to be prepared for a promotion or any other significant change. Votes: 7 Pat Riley